RECENT DESIGN PROJECTS

BRAND IDENTITY

ALLAMANNI DEVELOPMENTS

This branding project for Allamanni Developments focused on creating a modern, sophisticated identity that reflects the company’s precision, reliability, and commitment to growth. Inspired by the company’s name, I designed a stylised logo featuring an ‘A’ and ‘D’ crafted with negative space to add depth and dimension.
The design incorporates sharp edges and clean lines, symbolising attention to detail and a forward-thinking approach. A refined blue and green colour palette was selected to evoke stability, trustworthiness, and growth at the core of Allamanni Developments.
This branding solution aligns with the company’s focus on high-quality developments and a commitment to excellence, delivering a visual identity that resonates with both clients and partners. The result is a polished and professional brand that positions Allamanni Developments as a leader in its industry.

BRAND IDENTITY & MARKETING

I recently had the opportunity to create a brand identity for Fetcher’s, a dog daycare focused on providing a safe, welcoming, and fun environment for pets. My goal was to design a brand that felt approachable and professional while capturing the playful essence of the business.
To achieve this, I developed a bold and cheerful visual identity featuring a dynamic colour palette, clean typography, and custom illustrations. The logo design was crafted to convey energy and trust, ensuring it would stand out in the pet care industry. I also designed versatile marketing materials and social media assets to support Fetcher’s in building a strong, cohesive presence across all platforms.
By combining thoughtful design with strategic branding, I helped Fetcher’s establish a memorable identity that connects with their audience and positions them for success in their market.

BRAND IDENTITY

I partnered with Maxum, an iconic lifestyle and watch brand, to reimagine their identity with a focus on Australian outdoor culture. The rebrand highlights Maxum’s core values of durability, reliability, and connection to nature, positioning the brand as the ultimate choice for adventurers and beach enthusiasts.
Drawing inspiration from rugged landscapes, ocean vibes, and the active Australian lifestyle, I designed a bold, durable logo that embodies Maxum’s commitment to withstanding all conditions. The colour palette reflects earthy tones and deep ocean hues, capturing the essence of outdoor exploration and coastal living.
Every element of the rebrand, from typography to visual assets, was designed to resonate with Maxum’s adventurous audience while staying true to the brand’s heritage. The result is a cohesive identity that reinforces Maxum’s place as a trusted companion for those who embrace the outdoors.

BRAND IDENTITY & MARKETING

I collaborated with Meaty’s Butcher to develop a fun and dynamic brand identity that stands out in the competitive food industry. The branding combines a vintage inspired character illustration with bold typography, creating a distinctive style that captures the charm and personality of the business.
My approach involved crafting a playful yet professional logo and visual identity that reflect the quality and care Meaty’s brings to its craft. The vintage character design adds a nostalgic feel, while bold fonts ensure the brand remains modern and eye-catching.
In addition to the branding, I designed marketing materials that amplify Meaty’s identity across print and digital platforms, ensuring a cohesive and impactful presence. Every element was tailored to resonate with Meaty’s audience and showcase their expertise.

BRAND IDENTITY

I partnered with Sunny Zone Psychology to create a vibrant and approachable brand identity that balances a fun, uplifting aesthetic with a professional and trustworthy feel. The branding reflects the practice’s commitment to making mental health services accessible, positive, and welcoming for all.
The design features a bright and playful colour palette, chosen to evoke feelings of optimism, energy, and warmth. Paired with clean, modern typography, the visual identity strikes the perfect balance between friendliness and professionalism. Every aspect of the brand was crafted to ensure a sense of comfort and connection for clients.